Muvi To Present the World’s First Hybrid OTT Platform At NAB Shanghai 2018

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Shanghai, May 30, 2018 - Muvi’s feature-rich hybrid OTT (Over-The-Top) platform combines cross-device reach with great user experience and monetization models to wow consumers and win wallet share.

Muvi, known for its end-to-end OTT platform, today announced its plan to present the world’s first Hybrid OTT Platform at NAB Shanghai 2018 from 15-17 June. Muvi’s award-winning OTT platform is the world’s fastest deployable OTT platform. It is also the world’s only platform that offers broadcasters, content/media owners and distributors the ability to create, manage, deliver, and monetize ANY content on ANY platform using ANY monetization method, whether advertising, subscription, transaction or a hybrid model.

Muvi enables content owners to launch own-branded multi-screen video/audio streaming platform offering Live as well as on-demand (VOD) content instantly!

In 2018, close to 229 million people in China will watch video via a subscription streaming service that bypasses traditional distribution. 37% of digital video viewers in China will watch online content using a subscription OTT video service this year, such as iQiyi, Youku Tudou or Tencent Video. The subscription OTT market in China grew by more than 80% in 2017. By 2019, more than two-fifths of digital video viewers in China will use an OTT service. “To win the next generation of viewers, the broadcast and media industry professionals must serve next-gen viewing experience,” said Anshuman Das, CEO Muvi. “Traditional players and new streaming services must take bold action to become the next iQiyi or Youku before iQiyi or Youku become a pay-TV provider—and platform is a defining factor,” he advised.

Unlike traditional players which only offers a video player-based solution, Muvi is an enterprise-grade end-to-end OTT Platform which takes care of all technical aspects enabling users to launch a service like iQiyi, Youku, Tencent Video, LeTV, PPTV in a click without the need for any IT resources or coding knowledge!

Muvi offers the most advanced OTT platform with features not found in traditional offerings on the market. Muvi brings together live TV, on-demand content, and subscription VOD all in one place and takes care of everything from hosting to CDN, CMS, Transcoding, DRM, HTML5 Player, Payment Gateway, Monetizations, User Management, Analytics, Website and Mobile & TV Apps.

Muvi will be exhibiting its OTT platform at booth J-06 at NAB Shanghai from 15-17 June, 2018. To meet Muvi at NAB Shanghai, book your slot at www.muvi.com/events/nab-2018.html

About Muvi Muvi is a New York-based company. Muvi’s end-to-end Video/Audio Streaming Platform helps content owners launch their own-branded Multi-Screen OTT service, offering a mix of video or audio content (Live & on-demand) along with an ability to even sell physical goods (eCommerce) from a single interface (backend and frontend), all deployable at a click of a button, instantly! Includes everything you need — complete IT infrastructure, CDN, DRM, CMS, Transcoding Engine, HTML5 Video/Audio Player, Payment Gateway, User and Subscriber Management, Invoicing & Billing, Multiple Monetization Models, Playout Engine, Website & Apps for Mobile & TV. Server Hosted in China. Provide support in China. Chinese Payment Gateways. Experience working in China, with Chinese customers.

To test drive the hybrid OTT platform ahead of NAB show, you can start a Free 14-Day Trial.

Visit Muvi at www.muvi.com

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