What is the one thing you wish someone had told you before launching a startup?


“Don’t let anyone tell you ‘what to do’ (You quit your corporate job because of this, remember). Instead: listen, hear, read between the lines. You can break the startup code and only then you can be a success.”

– Sertaç Mustafaoğlum,
Founder & Designer
Rec-projects.com

 

“You can’t please everyone. Building a startup can be a long and lonely journey. Thus, it is important that you surround yourself with positivity in order to stay motivated. It is also extremely important to learn how to disconnect and disengage in order to reconnect and reengage, or else the burnout rate is very high.”

– Pushpendra Sharma,
Founder & CEO,
Spacesgenie.com

 

Do not try to do it all yourself. Hiring freelance talent is a key investment for you and your company.

Keep a journal for your everyday tasks. Maintaining it every day helps you collect your thoughts and organise your ideas.

Network for the joy of networking and not always with an agenda in mind always. Great and lasting connections are not made in transactional meetings.”

Sai Sudha,
Co-founder,
Hiddentruffles.com

 

“Consumer behaviour is extremely difficult to change. Start with something they are super-familiar with, then build outwards from that.”

– Elliot Leung,
Founder & CEO,
Gaifong.app.link

 

 

“Surround yourself with the smartest people you know, and find people with complementary skills.”

– Bhavneet Chahal,
Co-founder & CEO
Goskills.com

 

 

Photo credits to Peter Prato

“I mis-hired some of Wantedly’s early employees and suffered a lot as a consequence. I wish someone would have told me to be super careful about hiring the first 10 people for my team, and set the right expectations between the new members and the management. Once you hire the right person, 99% of your job is done because you don’t need to micromanage them and everyone can focus on getting things done.”

– Akiko Naka,
Founder & CEO,
Wantedly.com

 

“Go for a brand name that is easy to pronounce. It allows customers to remember your brand name in a split second. It took us half a year to realize that 75% of our customers couldn’t pronounce our company name and took us another month to rebrand everything from ‘Moinàrchy’ to ‘Mochy Kid’.”

– Natalie,
Co-founder & CEO,
Mochykid.com

 

“Get a good lawyer and mentor.”

– Mohan Gandhi,
Co-founder & CEO,
Entersoftsecurity.com